What is Search engine optimisation (SEO)?
Search engine optimisation is not just about being on the first page of Google. The overall objective is to improve the relevancy and authority of your website, generate traffic from a variety of search phrases and convert this traffic into paying customers.
On a broad scale, I see SEO becoming a normalised marketing tactic, the same way TV, radio and print are traditionally thought of as marketing tactics💡
01. Technical SEO
Focuses on ensuring that search engines can crawl, index and rank your pages with ease. We analyse site speed, link structure and install SSL certificated for optimum performance.
02. On-Site Optimisation
Content needs to be well optimised for key terms and topics. It’s not just about keyword ‘stuffing’. Instead the key is to consider targeted keywords, broader topics and semantic similarities.
03. Content Strategy
Content is always key when it comes to delivering good organic search results. We can help you come up with a content strategy that is well-thought, goal driven and targeted.
04. Link building & PR
Google uses links as a measure of trust and authority. We spend time to understand what you have to offer and why people would find it useful or interesting.
Why choose mibe for search engine optimisation?
Our SEO strategies are leading edge, we always use the latest tools, trends and data to provide the best service possible. One thing we always advise our clients is that SEO isn’t an overnight success tool rather, it’s much more of a long term business strategy that when embraced correctly it can transform your business, putting you ahead of competitors.
How much does Search Engine Optimisation cost?
SEO costs vary, but essentially SEO campaigns depend on the number of hours/work we have to put in to achieve your goals. SEO campaigns do not bring instant results, they require time, strategic planning, and most importantly patience.